Dauric
Posts: 254
Joined: 7/13/2006 Status: offline
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I've had the displeasure of an education in advertizing and graphic design. Web development was my field, I eventually wanted to get in to computer games... long story. It's not product placement in itself that gets my ire, it's advertizing as a whole, and my ire comes with familiarity with the techniques used in marketing to get people to buy things. It's all about instilling fear in people. You're not cool enough without our product. You're not socially acceptable without our product. You have an illness that can only be cured by our producty and you didn't even know you were suffering from it. And the bitch of it all: they use advertizing instead of making a better product. Advertizers create fear, doubt and uncertanty, present their product as the panacea for all these ailments, but it doesn't live up to their claims, doesn't soothe the fears or lessen the uncertanty that they themselves instilled in their customers. And the "Good Deeds" that these companies do? Watch them carefully. General Motors developed a Hydrogen-Fuel-Cell car concept called the "Skateboard" as one of their "Advanced Research" PR campaigns. A unified chassis that you could attach whatever body type you wanted to it, be it sedan, roadster or light truck*. It came with another little "Innovation", a safety feature that forced the driver to keep their hands firmly graped on the controls or the vehicle would shut down. I don't know how much you all drive, but I drive about half an hour one-way in my commute to work and back, that's far, far to long to keep my hands clenched on a dead-man-switch. The dead man switch, and their faults, are nothing new. It's a feature designed to prevent the skateboard from ever seeing production. *Anyone who lives in snowy climates will notice something else, the chassis is the same for any car or truck, the same low, almost nonexistant, ground clearance caused by having the same car-style suspension. Automakers would know better than to suggest a car chassis for hauling heavy loads. I pretty much listen to NPR and watch PBS these days. $0.02, Dauric.
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