(link=<address>)<Name>(/link) to yield a link "Name" to the address "address". <address> must begin with "http://". ()'s are actually []'s.
i.e., Check out (link=http://www.hotmail.com)HotMail(/link) for all your email solutions! yields (when brackets substituted for parathenese)- Check out HotMail for all your email solutions!