Collarspace Discussion Forums


Home  Login  Search 

RE: The Magic of Marketing


View related threads: (in this forum | in all forums)

Logged in as: Guest
 
All Forums >> [Casual Banter] >> Off the Grid >> RE: The Magic of Marketing Page: <<   < prev  1 [2]
Login
Message << Older Topic   Newer Topic >>
RE: The Magic of Marketing - 7/1/2014 9:42:52 AM   
freedomdwarf1


Posts: 6845
Joined: 10/23/2012
Status: offline 		I've always considered a "pat" of butter to be one of those dinky little foil-wrapped thingies you get at cafes and restaurants that look like a flattened OXO cube which are usually frozen solid like a brick or squishy and about to melt out of the foil as soon as you open it.

When I'm cooking, they would be far less than a good "knob" of butter which I estimate at something akin to a tablespoon or ice-cream scoop's worth of butter

_____________________________

“If liberty means anything at all, it means the right to tell people what they do not want to hear.”
George Orwell, 1903-1950


(in reply to PeonForHer)
Profile   Post #: 21
RE: The Magic of Marketing - 7/1/2014 11:41:50 AM   
DesFIP


Posts: 25191
Joined: 11/25/2007
From: Apple County NY
Status: offline 		I'd consider a knob of butter to be roughly cubical, about two tablespoons. A pat would be enough for one slice of toast, one teaspoon.

_____________________________

Slave to laundry

Cynical and proud of it!


(in reply to freedomdwarf1)
Profile   Post #: 22
RE: The Magic of Marketing - 7/2/2014 1:05:46 PM   
MrRodgers


Posts: 10542
Joined: 7/30/2005
Status: offline 		It is as much lobbying. If one throws enough 'free speech' [sic] at govt you get to change the meaning of words to make a profit.

So now fresh chicken ca be frozen fresh chicken as long as you freeze it fresh...got that ?






(in reply to PeonForHer)
Profile   Post #: 23
RE: The Magic of Marketing - 7/2/2014 1:31:44 PM   
Marc2b


Posts: 6660
Joined: 8/7/2006
Status: offline 		False bottoms on food products.

The fact that hot dogs are usually sold in packages of ten and hot dog buns are usually sold in packages of eight.

Any bullshit name that distracts from the products true origin. For example: the farm raised talapia from China that is named "Bounty of the Sea," and has a picture of happy, Nordic looking, fisherman on a boat leaving harbor at sunrise.

For that matter, any commercial that shows grandma in her kitchen or some chef lovingly (read slow motion) cooking their masterpiece when you know damn well that the shit is mass produced in a factory.

Any price that ends in .99 cents. Really? You honestly think that $49.99 sounds less expensive to me than $50.00?

_____________________________

Do you know what the most awesome thing about being an Atheist is? You're not required to hate anybody!

(in reply to MercTech)
Profile   Post #: 24
RE: The Magic of Marketing - 7/2/2014 3:52:24 PM   
Musicmystery


Posts: 30259
Joined: 3/14/2005
Status: offline 		Mark, while I hear you, the answer is -- yes. To many.

Prices ending in 7 are the best sellers. $97 will outsell $100 or $95.

(in reply to Marc2b)
Profile   Post #: 25
RE: The Magic of Marketing - 7/2/2014 3:56:22 PM   
Musicmystery


Posts: 30259
Joined: 3/14/2005
Status: offline
quote:

ORIGINAL: PeonForHer
How big is a knob meant to be? I've always wondered.

Ron, you wanna take that one?

(in reply to PeonForHer)
Profile   Post #: 26
RE: The Magic of Marketing - 7/3/2014 5:26:17 PM   
MercTech


Posts: 3706
Joined: 7/4/2006
Status: offline 		The use of "broken bill pricing" goes back to the Kresge Company (started at a 5 and dime store and evolved to K-Mart) at the turn of the 20th century. They had problems with shrinkage (read theft) and came up with a simple expedient.

Price an item just below an even dollar so that the clerk was forced to ring up the item to make change instead of just pocketing the payment.

So, at $1 item became a $0.99 item. A 25 cent item became a 23 cent item. etc.

Shrinkage dropped by a significant percentage.

The psychological explanation for such pricing came much later.

Ok, you can find this as one option in the explanations of why broken pricing is needed if you do a web search. But, according to my Grandfather, that is what he was taught in business school back in the 1920s. (Bowling Green University, Class of 1928)

(in reply to Musicmystery)
Profile   Post #: 27
RE: The Magic of Marketing - 7/4/2014 5:20:45 AM   
TheBanshee


Posts: 403
Joined: 7/19/2007
Status: offline 		Let's not forget gasoline - for as long as I can remember gas was always sold as xx.9 cents - back in the day 49.9 cents - now $3.79.9 (or whatever it is going for today). Can we just stop the pretense and simply admit to a round number at least?

(in reply to MercTech)
Profile   Post #: 28
RE: The Magic of Marketing - 7/4/2014 5:40:58 AM   
Musicmystery


Posts: 30259
Joined: 3/14/2005
Status: offline 		I've worked in retail petroleum management, and silly though it sounds, it actually does increase sales.

You also won't see dollars ending in zero. If you're going up from $3.99.9, you jump to $4.01.99, not $4.00.99. Zeros seem fat to price shoppers.


(in reply to TheBanshee)
Profile   Post #: 29
RE: The Magic of Marketing - 7/4/2014 6:00:36 AM   
Marc2b


Posts: 6660
Joined: 8/7/2006
Status: offline
quote:

Zeros seem fat to price shoppers.


Yeah, that's true . . . but I still ain't falling for it. Oh look, it's under fifty dollars!

_____________________________

Do you know what the most awesome thing about being an Atheist is? You're not required to hate anybody!

(in reply to Musicmystery)
Profile   Post #: 30
RE: The Magic of Marketing - 7/4/2014 6:22:42 AM   
Musicmystery


Posts: 30259
Joined: 3/14/2005
Status: offline 		I hear ya.

But if you were looking to buy, $47 wouldn't *stop* you from buying either.

(in reply to Marc2b)
Profile   Post #: 31
RE: The Magic of Marketing - 7/4/2014 7:59:56 AM   
DarkSteven


Posts: 28072
Joined: 5/2/2008
Status: offline
quote:

ORIGINAL: mnottertail

we should all go metric.


Forty years ago, when I was in high school, it was widely known that the US was about to go metric in a few years. I hear that the cost of retooling Detroit for metric is what killed that idea.

_____________________________

"You women....

The small-breasted ones want larger breasts. The large-breasted ones want smaller ones. The straight-haired ones curl their hair, and the curly-haired ones straighten theirs...

Quit fretting. We men love you."

(in reply to mnottertail)
Profile   Post #: 32
RE: The Magic of Marketing - 7/5/2014 8:30:00 AM   
MercTech


Posts: 3706
Joined: 7/4/2006
Status: offline
quote:

ORIGINAL: DarkSteven


quote:

ORIGINAL: mnottertail

we should all go metric.


Forty years ago, when I was in high school, it was widely known that the US was about to go metric in a few years. I hear that the cost of retooling Detroit for metric is what killed that idea.


Actually, retooling to metric saves money. But, oh, the social resistance.
Jimmy Carter almost caused a mutiny when he tried to get the U.S. Government agencies to use A4 Metric size paper instead of 8.5x11.
The mixed sizes in automobiles today are a pain as you have to keep two different sets of wrenches to work on anything.

It is past time to go metric. It is very hard to sell anything manufactured in the U.S. other than inside the country as U.S. manufactured items often have fastener sizes that are non- metric and U.S. manufactured items do not meet ISO standards. (ISO - International Standards Organization) ANSI standards (ANSI- American National Standards Institute) may or may not meet the ISO standards.

(in reply to DarkSteven)
Profile   Post #: 33
RE: The Magic of Marketing - 7/6/2014 7:21:02 PM   
DesFIP


Posts: 25191
Joined: 11/25/2007
From: Apple County NY
Status: offline 		And it's not uncommon for bolt sizes in a car to alternate between metric and ASE. The Man's just finished rebuilding my daughter's Mitsubishi Galant and there was no rhyme or reason. Some things required metric sockets, others ASE. He has two sets of sockets but by the end of the project, you have to sort them again.

He's moved on to his son's Ford Taurus and it's the same deal. Timing belt was metric, tail pipe is American. WTF?

_____________________________

Slave to laundry

Cynical and proud of it!


(in reply to MercTech)
Profile   Post #: 34
RE: The Magic of Marketing - 7/12/2014 8:34:11 AM   
DaCat6


Posts: 25
Joined: 6/12/2014
Status: offline 		a knob of butter is subjective. For me its about the size of an unshelled walnut, for others its a couple of tablespoons.

How about a smidge, a dollop, a glug, dash or handful?


(in reply to PeonForHer)
Profile   Post #: 35
RE: The Magic of Marketing - 7/12/2014 3:26:46 PM   
DesFIP


Posts: 25191
Joined: 11/25/2007
From: Apple County NY
Status: offline 		Smidge and dash are about the same. Maybe 1/8th of a teaspoon.

Glug is a shot glass, one or one and a half ounces. Dollop is probably half or a third of a glug.

I've had to figure out recipes from people who don't measure before. The easiest way would be to have a scale that you can reset to zero and just keep weighing the bowl after each addition.

Of course my grandmother would never have stood for that. She wanted them secret so we would tell her that hers were always the best.

_____________________________

Slave to laundry

Cynical and proud of it!


(in reply to DaCat6)
Profile   Post #: 36
RE: The Magic of Marketing - 7/13/2014 10:45:13 AM   
MercTech


Posts: 3706
Joined: 7/4/2006
Status: offline
quote:

ORIGINAL: DaCat6

a knob of butter is subjective. For me its about the size of an unshelled walnut, for others its a couple of tablespoons.

How about a smidge, a dollop, a glug, dash or handful?




Smidge - the amount that can be balanced on a finger tip
dollop - the amount that can be picked up by a corner of the spatula
glug - a sound made when gulping down a beverage
dash - literally that, a single dash of the spice shaker into the bowl
handful - again literal, how much can you pick up in a cupped hand.

Now, all these measurements that my grandmother used left one with proportional recipes. With the size of my hands, a batch of biscuits ended up much larger than hers. <grin>

___________________________________________________________________

More Magic of Marketing..... $29 service plan that costs $35.

Why is it that when you go to shop for a service, be it cable or mobile or home phone, they never let you know the taxes, service charges, equipment fees ahead of time? Thus, your $29/month bill actually comes in closer to $35.00. And you can never find out what the taxes and fees are anywhere else but in the bill after you have committed for the service.



(in reply to DaCat6)
Profile   Post #: 37
Page:   <<   < prev  1 [2]
All Forums >> [Casual Banter] >> Off the Grid >> RE: The Magic of Marketing Page: <<   < prev  1 [2]
Jump to:





New Messages No New Messages
Hot Topic w/ New Messages Hot Topic w/o New Messages
Locked w/ New Messages Locked w/o New Messages
 Post New Thread
 Reply to Message
 Post New Poll
 Submit Vote
 Delete My Own Post
 Delete My Own Thread
 Rate Posts




Collarchat.com © 2025
Terms of Service Privacy Policy Spam Policy

0.094