Aylee -> Drinking at home (10/26/2011 8:18:51 AM)
|
Interesting correlation that I had not really considered. As consumer confidence plummets, home alcohol consumption rises. quote:
And there's another, perhaps somewhat unsettling, trend pushing up Beam's bottom line: In the wake of the Great Recession, Americans are increasingly drinking at home. According to Commerce Department data compiled by Bloomberg, U.S. spending on alcoholic beverages for off-premises consumption, adjusted for inflation, has gained nearly 13 percent since June 2009, and hit a record in August 2011. Now this is just disgusting: quote:
Which brings up another aspect of Beam's product line that may have suitors, possibly including Diageo and Pernod, seeing dollar signs: Red Stag, a black cherry-flavored Jim Beam that's been a smash hit. Full article is here: http://www.bloomberg.com/news/2011-10-24/is-i-drink-alone-this-recession-s-theme-song-the-ticker.html
|
|
|
|