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Aneirin -> The psychology of automobile names (11/24/2008 6:33:55 AM)
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Reading these forums, those involving that great love of many nations, the automobile, it strikes me that of all the manufacturers they all have model names that equate to power words, like Explorer as in the case of the Ford, Warrior in the case of the Mitsubishi and so on. Could it be that the very model name of the auto is the reason for aquiring said vehicle or do you actually look at the actual specifications with a jaundiced eye.
If an automobile had a soft name such as 'Kitten' or 'Puppy', (yes, I know the US had a 'Rabbit', it was 'polo' here), and that auto was the everything you need, would you buy it, or find something with a better model name ?
Are manufacturers actually in reality turning out the same old junk, but creating a fantasy by the model name, colour scheme and advertising material ?
Just look across the ranges of auto available from whatever manufacturer, does it not seem as everything is more or less the same per vehicle usage type ? Is this love of brands actually false and the attention really should be on the best value for money , the manufacturer who tries hardest gets the sales ?
Really, because of our love of the auto, could it be the manufacturers have us hood winked, they have made us believe they are that important to us, because their produce could be said to define a lifestyle.
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